2017-2018 Georgia Gwinnett Catalog 
    
    Mar 29, 2024  
2017-2018 Georgia Gwinnett Catalog [ARCHIVED COPY]

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MKTG 4100 - Marketing Management

(3) Credit Hours
Prerequisite: MKTG 3000 , MGMT 3000  
Study at an advanced level of the major issues and problem areas facing marketing executives. Development of complete marketing programs; discussion of major marketing problems; analysis of cases.



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